Katy Boo Productions
Writer - Producer - Content Strategist
I'd like to help tell your story.
I produce impactful stories guided by brand strategy that inform and engage.
I research intricate topics in preparation to interview SMEs, ask incisive questions, digest complex information and package key messages for internal and external audiences.
My journalism background is the foundation for excellent communication skills, inspired and accurate writing, organization, and professionalism under pressure.
I bring a combination of curiosity, integrity and tenacity to all my ventures.
Let's work together on your next project.
I produce impactful stories guided by brand strategy that inform and engage.
I research intricate topics in preparation to interview SMEs, ask incisive questions, digest complex information and package key messages for internal and external audiences.
My journalism background is the foundation for excellent communication skills, inspired and accurate writing, organization, and professionalism under pressure.
I bring a combination of curiosity, integrity and tenacity to all my ventures.
Let's work together on your next project.
I have experience in the following
Producer
- Research emotionally driven stories about marginalized individuals and produced videos in multiple cities for Oprah’s 2020 Vision National Tour
- Organize multi-day shoot, interviewe dozens of stakeholders from C-Suiters on down for impactful branded videos
- Produced emotionally driven video and live event that drew record attendance and raised record funds for Gigi’s Playhouse (Down Syndrome Achievement Center)
Clients: UnitedHealth Group, Oprah, National Geographic, Bind Insurance, Element Hotel, Somerset Country Club
Writer
- Media pitches, website content, scripts, feature stories, Powerpoint presentations, blogs
- Digest complex health care issues and break it down to understandable language for internal and external audiences
- Research and gather information from variety of sources for informed case studies
- Researched locations world-wide for Bizarre Foods: Delicious Destinations and managed international fixers and collaborated with crews
Clients: Carlson Hotels, Tennant Company, Optum
Public Relations
- Coach SMEs for effective video and/or live performances
- Produce emotionally driven video and direct crew for live auction and event that drew record attendance and surpassed anticipated proceeds
- Employ best journalism practices
- Maintain relationships with local and regional media
- Maximize online traffic and engagement through targeted social media posts
Clients: Optum, Gigi's Playhouse, Carlson Hotels
Content Strategist
- Develop and implement strategies to promote and execute annual fundraising for Down Syndrome Achievement Center
- Identify objectives and tailor messaging for multiple channels based on defined communications strategies
- Define business metrics, create actionable plans to help brands reach intended audiences and achieve goals
Clients: Optum, Gigi's Playhouse, Tennant Company, Carlson Hotels
